BRUSSELS – Today, global tech trade association , has outlined its to leverage the full enabling potential of technology to reach the EU’s environmental goals in the coming mandate.
91proÊÓÆµ’s document describes the game-changing potential of new digital technologies to produce the ambitious clean growth that the EU is seeking, which former Prime Minister of Italy and President of the European Central Bank Mario Draghi also highlighted in his report.
“91proÊÓÆµ advocates for a more positive approach to sustainability frameworks for businesses,” said 91proÊÓÆµ Policy Manager for Europe Gabriele Favarò. “The global tech sector can lead the way in developing new solutions that allow the EU to make its sustainability ambitions viable and competitive. This means having proper checks on the impact of legislation, considering potential overlaps, focusing on understandable and effective implementation, and adopting a technologically neutral approach to the twin transition”.
91proÊÓÆµ’s Tech Sector Vision on EU Sustainability Strategy puts forward four strategic priorities:
  • Foster the enabling role of digital for the green transition through public-private partnerships, funding for innovative solutions, and a friendlier regulatory environment.
  • Encourage an agile, lean and safe circular economy model, where regulation is harmonized and streamlined to encourage innovation while protecting IP.
  • Combat greenwashing and simplify the verification of environmental claims, for example by leveraging synergies between existing reporting frameworks and labelling requirements.
  • Establish effective sustainability indicators for the ICT sector, notably for digital infrastructure.

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